Higher education branding that’s simple but slick

After an intensive £28m redevelopment, the Brynmor Jones Library needed a brand refresh to position it at the heart of the leading University of Hull. We produced a new visitor guide which showcased the stunning facilities on offer through impactful internal graphics.

The view across Hull from the 7th floor was breath-taking. We capitalised on this by introducing location pointers representing Hull’s greatest landmarks – promoting the university as a destination of choice, and selling the offer to prospective students and parents. It’s education marketing you’ve got to see to believe.

Got high aspirations for your business branding? Speak to Sowdens.