Evolving Quickline’s brand with a high-impact customer campaign

With customers increasingly frustrated by annual price rises and underperforming broadband, Quickline needed a campaign that would stand out and deliver results fast.

We created an integrated Q1 campaign built around four core strengths, speed, price, reliability and service, using targeted messaging and bold creative to challenge the category head-on. From direct mail and bus advertising to regional OOH and brand-led awareness activity, the campaign helped Quickline smash its Q1 targets while continuing to strengthen its challenger positioning.

Want to build campaigns that genuinely cut through? Get in touch.