The three striking, enticing prospectuses were shortlisted for a HEIST Marketing Award in the Further Education Prospectus category.

Boosting applications through immersive education marketing content

382 pages, across three prospectuses, for three unique colleges. When the Hull College Group asked us to help them deliver an engaging proposition to potential students using this tried-and-tested medium, as education marketing experts, we couldn’t say no.

Highlighting current students’ views and featuring them in authentic, exciting lifestyle photography added credibility to the message, while QR codes added an immersive dimension to the print. We also made the content easy to manage across the three colleges, to ensure key enrolment dates were hit.

Want to refresh your education marketing? Speak to Sowdens.