Sowdens’ dedication, passion and hard work is uniquely impressive, as are their creativity and innovative ideas.

Kathryn Shillito
Executive Director, HullBID

Innovative event management and marketing campaign that turned heads

There aren’t many more unique places to hold a fashion show than in the largest medieval parish church in England. The culmination of a week-long catalogue of beauty events to support HullBID’s fashion retailers, Hull Fashion Week attracted style-obsessed fashionistas in their thousands.

A clever PR and marketing campaign led to a 49,000 footfall increase in the city centre over the final weekend, whilst the 2012 event boosted footfall for the city’s major shopping centres by an incredible 20%.

For event management and marketing that makes an impression, speak to Sowdens.